Sunday, October 24, 2010

Meditation 2006


Dogs: idle time bored, really let themselves on the battlefield, it is really quite impossible to start with. In 2006, the year belongs to me, for "play" out of a flower
Like to make chicken mother shame. In 2006, the network infrastructure, servers, storage, security, software, and communications will have a great change, you look good, thin Road Come listen to me.

Chicken: You also worked a year chanting, after one year will, like me get out, what manner of. Hmm!

Network facilities

Wireless is everywhere

The rapid popularization of mobile phones seems to indicate the wireless network (WLAN) will be everywhere. Gartner predicts by 2010, 30% of U.S. households using only cellular technology or Internet telephony. In the U.S., Western Europe and other developed markets, growth in traditional wired voice connections will slow down, more and more people will turn to DSL, cellular and Internet telephony. There are indications that the individual / family area, enterprise applications and infrastructure, the wireless world is coming.

It should be noted that, WiMAX technology has also made encouraging progress, IEEE has approved this includes support for new mobile WiMax standard for chip manufacturers and equipment manufacturers began to pave the way for new products. WiMAX is a next generation wireless network technology, it can provide higher data rates and greater network coverage. 802.16e data transfer rates up to 1Mbps to 5Mbps, the transmission distance up to 36 km radius. In addition, fewer network elements required, WiMAX is also compared to traditional cellular communications technology cheaper.

In 2006, WLAN will be further spread, and business users, the more secure, and cable networks can integrate WLAN into focus. With the launch of WiMAX products, wireless networks will be everywhere.

WAN acceleration

Low bandwidth and high latency wide area network have always plagued the two problems, both problems are resolved, users like to use wide area network LAN as making stirring. Merrill Lynch on 100 large U.S. companies, CIO survey, obtained ranking corporate network construction costs, WAN optimization technology is only ranked in the network security, after the three-exchange and VoIP.

Currently, users have at least Gigabit LAN backbone, while he sent a lot of wide-area network, microwave, or T1/T3 line the most common wide area network bandwidth at most a few megabytes. Some well-LAN applications, the WAN is stretched. Some people think that bandwidth is getting cheaper, increasing the bandwidth enough. However, the TCP / IP technology to the "three-way handshake" delay caused by the bandwidth problem is to increase the number can not be resolved. WAN optimization technology is responsible for the birth of such a mission, in addition to the traditional application acceleration, data compression, dynamic caching, IP traffic management and QoS, etc., adaptive TCP acceleration technology companies in 2006 will also speed up WAN powered. Many companies have deep accumulation in this area, such as Actona, Peribit and Riverbed. Back in April 2004, Cisco will acquire the Actona, 2005 骞?Juniper Peribit has become the table of food. In reality, demand-driven premise of these biggest names in the industry manipulator, WAN optimization technology in the application is expected in 2006.

VoIP not only voice

As we all know, IP voice is the inevitable trend of the future of enterprise applications, but security, network upgrades, performance and data sharing problem has restricted the VoIP application. Exceed the needs of power that enables VoIP in the near future may not be widely used in voice application itself, but the enterprise video applications. Today's businesses can not survive entirely on a single resource, mastery of the details of user needs, the customer relationship maintenance and the construction and adjustment of marketing channels, directly affect the development of state enterprises, but these are increasingly demanding the two parties to achieve real-time face to face communication and information sharing. As a result, video conferencing become more and more common choice for corporate users. Like Wal-Mart asked its suppliers to replace the bar code 2006, all identified as RFID, as in 2006, we look forward to more business with customers through video networks, communication channels, face to face.

Implementation of IP video technology is not complex, IP-based voice rate will more than double-digit in 2006, the deployment size. Data, voice and video triple play, triple play technology, supporting voice and video bandwidth of the terminal and corporate direction toward a more mature, they will bring VoIP prosperity.

Servers and storage

The first year of universal parallel computing

With the single-chip multi-processor architecture popularity, the next bottleneck impeding the overall performance of the computer is pretty obvious - no longer a CPU, the system I
/ O so hardware problem, but the parallel environment (including instruction-level parallelism and thread-level parallelism) in the software development problems. While multi-threading and parallel computing has been 30 years of history, but since 2001, with the multi-core, multi-threaded CPU in the Unix server and PC server popularity, parallel software development environment has become increasingly prominent problem.

Parallel computing demands server vendors and developers familiar with the thread-level parallelism (TLP) and instruction level parallelism (ILP) environment. Only IBM, HP, Sun and a handful of vendors in the Unix and Linux operating systems on the accumulated years of experience in optimization and application development, and other server systems vendors, including Microsoft, Red Hat operating system, including manufacturers, does not have too many Parallel development and optimization experience, coupled with the overwhelming majority of users do not understand the parallel computation, resulting in a parallel computing niche products.

However, this situation may be with the Windows Cluster Server 2003 (WCS 2003) appeared in the 2006 shift. It tested the beta1 version of the operating system experts, although the size and specific functions in parallel with a larger gap between Linux and Unix, but the biggest advantage of WCS 2003 is easy to install configuration. Perhaps 2006 will be a year of parallel computing into the universal.

Server CPU: looking forward to the new structure

Google's chief engineer Luiz Andr? Barroso in September 2005 published an article entitled "Performance of the price," the article, that the future data center do not need to order execution, but should be a large number of simple sequential mechanism of CPU. The following reasons: power consumption of servers has become an important cost factor, but in recent years, processor manufacturers (including Intel, AMD and IBM) are efforts to promote the performance / power consumption ratio has been stagnant; to diluted hardware R & D costs, processors used in PC and server processors often use the same core, such as AMD Opteron and Athlon 64 are the K8 micro architecture, Intel Xeon and Pentium 4 are all NetBurst, IBM PowerPC 970 in use Power4 so.

In fact, PC processors and server processors have very different application environments. Server environment requires not only high TLP (thread level parallelism), and well-equipped a large number of highly parallel applications, individual markets are the opposite. That is, now many of the server CPU is not fully fit, "practical application" - single-threaded, high-performance needs of individual users, but enterprise users often require powerful parallel processing performance of a CPU do not fish it both ways - perhaps we can look forward to the forthcoming release in 2006, IBM Power6.

Momentum storage software than hardware

Last few years, storage hardware performance of the pursuit of users to achieve the degree of obsession, it seems that the higher someone's product performance, quality, the better. Thus, each manufacturer claims the product in the highest performance. However, users can actually use almost all use the highest performance. So with the development of storage hardware, which can bring us joy will be less and less. The difference in storage hardware manufacturers getting smaller and smaller, high-end 1.5 million and 1.2 million IOPS IOPS performance differences for a 600,000 IOPS only meaningful for users. This leads to high-end storage systems sales last year than in previous years, as crazy, far less growth in the midrange.

On the contrary, storage software, are likely to enter the booming period of development. To give the simplest example, information lifecycle management (ILM) almost every storage vendor's strategy, however, over a period of time, even though manufacturers have strong advocacy in their ILM solution, but look at all like how some of the hardware products The simple set, it simply can not achieve ILM promises. More homogeneous in hardware, the software vendors are able to make the solution easy to stand out.

Stored into the big fish of the times

Storage server which was originally a part of, even though the industry is now generally want it completely independent from the server, but both of these association so on and so just cut off of? Pattern from the storage area can also be discerned: the top two disk storage is HP, IBM; Sun as aware of this effect, the acquisition of STK; Dell and EMC co-operation is very successful at the same time, EMC is also increasingly more involved in the server space (such as server virtualization). It can be said that these major storage vendors doing business will benefit from the servers, but the more traditional server resources, the greater the benefit. So, what are the advantages of this it? The most important is the overall advantage, such as in a large project, the server products can not make money, but storage can make big money, and vice versa; Similarly, the hardware can not make money, software services, you can make big money.

Extend this theory to the internal storage: EMC acquired before Legato, enhance software capabilities; IBM and NetApp NAS efforts to strengthen co-operation; HP acquired AppIQ strengthen the management capacity and so on. In 2006, the server and storage area of each fish in the fast growing up, we'll see continued strength through the whole "eat" fish phenomenon.


Network Security

Focus on the enterprise anti-virus

Anti-virus has always been the focus of network security, according to statistics, network security event occurs, the computer viruses, worms and Trojan horse programs accounting for security incidents caused by
83% of the total estimated in 2006 that the situation will not change.

From future development trends, Trojans, spyware and backdoor program will replace the more mainstream for viruses and worms. The transmission, the instant communication tools (mainly QQ and MSN), and system vulnerabilities will be increasingly replaced by e-mail as the primary means of transmission of the virus. 2005, although no specific large-scale virus outbreaks, but that does not mean that viral load has been reduced; the contrary, the new variant of the frequency of speed, the overall quantity of the virus remains a sharp upward trend. "Multi-variant, spread quickly, more subtle, more purpose," the future development for some time the main characteristics of the virus.

In addition, the needed attention to the fact that anti-virus 2006, the market focus has gradually shifted from the personal market to enterprise market, was motivated mainly two things: First, as individual anti-virus software available for download "experience" to Huode, Although the company will charge a service fee, but prices continue to lower; In addition, Microsoft's new operating system will be integrated in a considerable anti-virus functionality, which also makes the face of personal anti-virus market will be a huge hit.

UTM devices are further developed

In 2006, booming UTM (Unified Threat Management) device will continue to star in the field of network security. As attacks continue to wreak havoc mixed, single-function firewall can not meet the needs of users, hence, have a variety of security features, based on application protocol layer defense, low false alarm rate detection, high reliability and high-performance platform and unified management of UTM technology components greatly favored, and advantages of the technology will be further complicated with the security environment, while more and more of a manifestation.

Conceptually speaking, many manufacturers make multi-function security gateway, an integrated security gateway, integrated UTM security appliances are in line with the concept. UTM devices are serial access as safety equipment, so UTM device itself must have good performance and high reliability. Meanwhile, UTM products in a unified management platform, featuring a firewall, VPN, gateway antivirus, IPS, denial of service attacks, and many other functions in one product to achieve a variety of defenses, so the direction of evolution to the UTM will be the development trend of the firewall . The biggest problem with the challenge is, how many security features to ensure UTM device, while improving performance and availability, reduce the false positive rate, while controlling costs.

Wireless network and remote applications, security has become a hot spot

As wireless and remote access technology continues to evolve, mobile devices, wireless devices, VPN, etc. are more and more applications, enterprise boundaries is becoming increasingly blurred, so problems associated with more in 2006 attention.

As the wireless network itself is the wireless signal transmission, with the wired network at the physical needs of the fixed nature of the port there is difference in the exchange of information. In the wireless network signal coverage, each machine can accept the fact, send the signal, the user identification, carried out mainly by encryption and authentication. However, the current wireless network applications, although many local successful implementation of a wireless network set up, but many parts of the simple encryption using WEP do not even encrypted, there are enormous risks in a safe, easily lead to information disclosure and internal security issues such as counterfeiting. I believe that in 2006, with the further promotion of wireless network applications, such security will be exposed more to attract people's attention.

In addition, for mobile wireless devices trojans and exploits begins to appear, this enterprise network security system for the unified management has brought more challenges, all of which make wireless and remote applications into the security focus in 2006.

Network Software

AJAX and software services

The concept of software services companies involved in software profit model changes, the technology behind this have something to do with AJAX a relationship.


AJAX means asynchronous avascript and XML (Asynchronous avascript and XML). This programming technique is used to create Web-based desktop software with the perception of similar applications.

Google, Amazon, Apple, and the Netherlands direct banking (ING Direct) are faithful followers of AJAX.

In November 2005, Microsoft for software services and reorganization of its business, and launched Live.com service. Concern is that software vendors like Microsoft heavyweight software services has been officially put on the table and talk at the same time, including Windows Live Mail (Hotmail), including many of the Live.com services using AJAX front-end. December 13, 2005, launch instant messaging products Microsoft Office Communicator Web Access, the support for AJAX has become an important feature of the product.

Microsoft is actively turning applications based on Web services, from desktop software to online software evolution is quietly beginning, followed with online software is bundled with software services. In 2006, we expect to see more influential software vendor to join the camp of AJAX.

Open-source and non open source integration between

Software acquisition in 2005 staged drama lacking in generous, but not the acquisition of the two may change the direction of the software market in 2006: one is the IBM acquisition of Gluecode this open source application server company, while the second is the JBoss acquisition of Arjuna Technologies, transaction middleware.

Gluecode acquisition, IBM to launch a free WebSphere Application Server Community Edition (WAS CE), JBoss said Arjuna transaction will become open source middleware products. Open-source and non open source integration between the companies has already begun, in 2006, this type of integration will continue and deepen.

With the rapid growth of open source software, the major software vendors are increasing the pressure, SUN officially released in 2005, Java System Application Server Platform Edition of open source, this action also accelerated software vendors, "Open Source Licensing" The speed of the cards. IBM launched a free WAS CE, and Oracle database products launched free inextricably linked with this. JBoss acquired Arjuna Technologies Inc. is another sign board the case of open source software vendors are not fish, they can also acquire other companies, in 2006, this merger may be more.

Enterprise search thermotaxis

In 2005, for the popular Internet search tools, which from Baidu highly sought after in the U.S. can see. Next, the search giant has begun to enter the enterprise search market.

On structured and unstructured data search, exact search based on text analysis, intelligent data analysis techniques such as demand for the introduction of enterprise search technology into a new Yanwu field. Use of enterprise search tools, employees can not only search for documents where the department and private e-mail, but also further to the enterprise database to find the appropriate information, the user can not only search e-mail and computer files, it can also check blog records enterprise data, image and video files.

Microsoft in the personal search tool in the field off the flip, you want to have a go here. But in 2005, we have seen Google's cooperation with IBM, Google seems to enterprise search, Microsoft's first step.

In 2006, the enterprise search products that may have a more significant progress, as there will be more products available into the system, and enterprise search and content management technology are combined. In addition, the back-end search technologies such as correlation analysis of data, Microsoft and IBM in this regard, more technical strength.


Communicate

3G to be staged in China

With the New Year begins, the people again "Fudge" China's 3G license issuance guess finally taken in 2006. The potential of the face of China
In the world's largest telecommunications market, 3G drama how should be staged, will continue to be hot in the hot spot.

TD-SCDMA standard will not be a separate network? Operators will be HSDPA-enhanced 3G technology strategy for how to deploy? 3G territory, China's operating structure will be distributed? 2006, China will start 3G in the first year of ... ... around 3G, China's communications industry has too many problems to get a clear answer. Yet no matter how 3G communications industry on expectations of businesses and end users of concern is the extent to which 3G can meet their communications, work and entertainment needs.

In the 3G policy, due to the economic level of the great east-west differences in the level of the formation of a communication to achieve backward by the hair between the echelon distribution, which determines the 3G development in China "Chinese characteristics" is very clear copy of any other countries regarding the model may not be applicable. "Fully tested", "cautious", "follow", which are several years left us the impression 3G strategy. Anyway, in 2006, we look forward to the health of newborns born in the Chinese 3G.

Transformation of telecom operators and ICT integration services

With the global broadband Internet and the rapid development of mobile communication industry, ICT (information and communication technology) integration services and telecommunications service providers transition to become the world's most active operators in 2005 to talk about and explore the topic.

The boundaries between communications and IT has become increasingly blurred, telecommunications and IT is moving in the other direction. Precisely, this integration and to enable operators to Reformation in the IT industry from the first full penetration to the communications industry sky. The development of broadband Internet makes communication applications do not need a lot of operators, "custody" can be independently under, to telecom operators tremendous pressure and fear. Of course, broadband, wireless and IT technology for operators to open new ideas, accept new challenges in preparing sufficient imagination and possibilities.

If the past year as carriers of the proposed restructuring objectives, we expect new entry in 2006, telecom operators and ICT integration services will transition into practical operation. Application of new technologies, institutional innovations, network re-engineering, operations support and process re-sort and a series of work remains to be carried out step by step 2006.

IPTV

IPTV, as just the last one in 2005 for the telecommunications industry during the agitation, panic term broadcasting industry. Although China's IPTV drama at the global IPTV, Triple Play (Triple Play) under the thermal spread of the big market staged a grand, however, China's consumer demand for IPTV is not promoted under an industry, there are many issues need further exploration and settlement .

At home, we are still willing to be treated as telecommunications carriers under the impetus of the broadband industry, a business attempts, the test is expressed in consumer demand, network technologies, industry policy and procedure for the many facets of business operation mode among the . Similarly, IPTV operators are also very able to represent the embodiment of a business transformation, into the "TV" in the industry, bringing gains in China's telecommunications industry is not only reflected in the business areas to develop, the more reflected in the thinking mode and operation mode changes in the.

However, network technology, operators face the same challenge, "burning not the" bandwidth seems to suddenly become a little stretched in front of IPTV. Driven in IPTV, broadband development in North America and Europe to find a strong momentum; in China, based on a large number of IPTV on the bandwidth consumption, network operators will face enormous pressure to upgrade.






相关链接:



Zhongguancun hand new COUNTRYSIDE



Teach you when the head: how to reduce your staff turnover rate?



DivX to VOB



3ds max cattle production Throughout Korean beauty Song Hye Kyo



FLV to 3GP



"Batman Arkham asylum" after playing a little bit of GETTING



Report Calculators And Converters



TS To WMV



BenQ compete in, with a hope that THE road



how to buy portable gps car Navigation systems



Tape and disk both methods to



Evaluate Kids Education



Huayin Electric Power



Thursday, October 14, 2010

How can I let people believe in?



If people think you say to them is to their advantage, they resist you will be very natural. But you can indirect rather than direct language to avoid the suspicion that human nature.

I mean, you'd better use someone else's words! Whether you quote the person beside you, or thousands of kilometers away, not matter. Others say, than you can say all the words have more weight.

For example, if someone asked you the quality of a product, you can say: "I am a colleague of the company, said she was surprised at the effect of this product. She said the product is simply a miracle!"

That answer than you own any statements made are more effective, because it than you, another person into the conversation. Suddenly, another person, not you, to make such a statement - the effect of this product surprised.

Journal of others, like a magic spell. Whether you agree or not, people are most concerned about is "how others think." When you quote other people say when people would meet this need. When the conversation ended, this approach brings you the authority to defend themselves than their much larger.

So when people ask about your product or service problems, you can give them the most convincing answer always comes from other people. This is strange, but very few people doubt that if a third party; and if you a direct answer, they will be automatically generated questions.

Principle is this: through a third party to answer, citing the words of the people, using their prestige, rather than your own.







Recommended links:



Qihoo 360 Xiemoshalv download station block group



Report FTP Clients



Brief Vehicles - Screen Savers



Hpqtra08 Exe Error Fix Repair Now



Beware of "THINKING over"



Dynamic VLAN moving from person to person



QuickTime to MPG



WMV to Zune



Drastic clever second control dealer



Lists DEBUGGING



Articles about Health And Nutrition



Frontpage2000 Jianzhan Contrast Detail - Relative 98



YouTube to WMV



Sina Paragraph Winter CHO: 50% Of The Resource Management 20 Per Cent Of Key Personnel



Retail: international and domestic giants play the attacking football



Zhejiang winter surgery: bargain-hunting opportunities to



Simple four-strokes, cool music box my office you Scouring millions of songs



Wednesday, October 6, 2010

Confessions of an Advertising teachers: "Most people I did not tell him"



Ten years in the ivory tower, sauna bath literature after graduation suddenly into the ad a slap in the face of teaching and research. Daily mood also have the morning sipping a cup of "Left Bank cafe," lay on the grass after the rain the evening poems or pinching a Wordsworth's poetry to switch to a loss in the campus lake inviting voice crying all day selling, sentiment of loss can be patient, but we all know, advertising is a "battlefield" type of subject, my generation, "scholar", who can lead the troops to fight? fear and trepidation, despite the jittery all day, but on paper, the end inevitably embarrassed Khan feet. Day break and suddenly, think back to the military strategists of ancient sages, there is some "musicians", who does? Zhuge Kong Ming is not also "scholar"? He does not have all "strategizing among the successful in distant" it? Is can be described as "scholars do not go out probably know that world affairs," the spirit of a victory, mind can not help but give birth to unlimited Delightful. But then I thought, after all, is "the ancient scholar," my generation "Modern Scholar" mean? "A goin, did not dare to go out." So Wu Wu poor years, behind closed doors. But for advertising, although not had to seize the rare, but whatever the outcome, picking up a little of what snake slough cicada shell. Then, the "advertisement" in the throat to speak out. Advertising and Innovative, but I do not Dare, "copy" Feng Meng, Ling Meng copy the title of Mr. second year, summarized as "three-Yan", taught to you prawn shrimp, beef cattle rookie.

Introduction: Reading Pictures Text bath

"Advertising Pope" David Ogilvy said: "Advertising is the word of life." However, this "career" is almost in the "Pope" died after the death of the unfortunate. "Pope" is dead when the secular establishment, is now a no "religious" Belief carnival time. Image is almost the sole representative of the ads say. Text is no longer able to shoulder the important task of filmmaking. "Write more, you can sell more and more" - David Ogilvy says. But in the modern, written in the more no one would watch. Due to the language of symbols as the carrier of the "second signal system" is no longer as "first signal system," the image as "sigh thirst", which is Pavlov dog derived from the experimental results, in advertising has become the golden rule.

Frankly, on reading the text difficult to dislike and avoid making sudden become the modern needs of the "Jack", the text is not longer viable way as in the past closely rely on the "second signal system" to bring the imagination Lenovo and thinking. The starting point of modern advertising and the end result is a consumer behavior among ad looks Feelings are to discuss consumer favor. The same is true of ad text, must take into account the existence of the reader. Anxious anxious readers, like readers to think. In this case, to want the reader to accept your ideas, you must first meet the readers pleasure in reading the text itself, only the first sale, "the word" can then sell the "culture." Text itself must become a consumer element to the encounter with the text into the reader's reading pleasure, let the reader in the text the same as in the swimming pool garden enjoy Sahuan children - Text bath. Only they are willing to "take a bath," you can allow them to receive your "Cuobei."

In the eyes of advertisers and readers is the text of the consumer, the reader is paying to see books, they spent the money, there is the power consumption of these words. This is to remind each engaged in "word of life" advertising people (people I do not care), your text is sold to consumers. These words should not do whatever you "products", but must be consumer-owned "brand." They must give "those who buy the word" bring the enjoyment of a consumer.

Therefore, consumers want to buy your word, you have to - mouth write.

Do not misunderstand, I'm not the hero you think in the waist. The title on the one hand is a gimmick to attract your attention, on the other hand, it is my desire at this moment a strong. (I dare say, it went wrong you had.)

As "a time when many people like to talk," the Jiaoshu Jiang, when writing, I always think, can the "write" are like "talk" the same. I do not mean to say that the contents of a tape recorded and then transferred into text, something like that is just a statement. I said "write your mouth" means: (Listen, most people I do not tell him)

First, write the same time as when they talk to at any time to treat your readers as the audience, showing their concern from time to time in order to attract them to follow you go. (You still see? Thank you. Then I went down and write.)

Second, when writing the same as when they talk to at any time the reader to consider the possible reactions and timely adjust their thinking. (You know this? Good, we look to the next.)

Third, when writing the same as when they talk, presented to the reader is thoroughly tempered around which a consensus is not necessarily the final again, "finalized", the best you can demonstrate the thinking process.

Because you spent the money, you have the power to a hot bath here and enjoy Cuobei, pedicure and other services. You can rest assured "shampoo", as can "brainwash", to see the effect after you read. But I dare say that this "pond" in under the "medicine" to ensure the real thing ("Who is who knows").

Come, Ke Guan, fragrant bath and pleasure in life.

Requests You take off their clothes -

"First moment" of surprises: the consumer is a fool

Perhaps this sentence will touch on your left side muscle twitching about the mouth. However, this is only a word. That all of that is: the consumer is a fool - if not, advertising is a fool. Must be one.

In fact, the advertising people, if we do not want a fool, it should be the consumer as a fool. (Of course, see here, the reader will of me as you may be crazy) because it and the ashes of our respect level "advertising Pope," runs counter to the views of David Ogilvy, the old "big" that: consumers are not stupid they are your wife and daughter, do not try to fool consumers. In fact, I am better than the old "big" as his wife and daughter also wanted to consumers, but unfortunately today's society has no longer the "big" brother, as husband and wife alive, loyal, obedient children. The relationship between advertising and consumers have become control and anti-control relationship. To become the winner of this controlling the game, we need to match wits and consumers. In this battle, the advertiser must be absolutely confident, with absolute psychological advantage to suppress the consumer, because you do not fool the consumer as the consumer will treat you as a fool. There is no way to do. Therefore, advertising must have a steel frame built above the clatter proud of "spiritual victory." Chairman Mao also the relationship between advertising and consumers did brilliantly instructions: a strategic emphasis on them in contempt for their tactics. This is today, was respected, "Mao-style advertising."

In fact, we say that consumers are stupid, this is because we do not want to fool themselves advertising; the other hand, we say that consumers are fools, not to say that consumers are mentally retarded idiot. In fact, as long as there buying behavior, any person who is a consumer, advertising is the consumer when the consumer. Here, we call the consumer, as the spread of advertising objects - in terms of audience.

Consumers usually may not be stupid, but the event of advertising, they flew a dull boy. Yore? Natural and well grounded. We do not have moved on communication theory Zayun readers Majesty scary. In fact, simply think about the consumer (audience) is what contacts the state advertising, the problem is Chef Ding see cows.

Thinking about - Is the audience rapt attention to see ads as you read this apology to the same time? Obviously not, the exclusion of consumers to the inherent attitude of the decision of consumers is not in contact with when struggling to avoid advertising, is deliberate. Consumers avoid advertising psychology, the creative decision to become a basic condition for advertising.

Back to the topic, be right back after advertising, advertising as exciting.

Such as Colgate, Crest and other foreign brands of toothpaste advertising, quick to claim that such toothpaste is used by dentists or dental recommended. Those mindless fool consumers see advertising as seen effects, and recommended that the dentist's choice is of course the most correct. But, dear consumer, slightly moving the head inside moving Zan 脳 mind that you will find: dentist may tell you what toothpaste he uses it? Dentist may recommend a toothpaste to you? Do you think you are dentists who ? If this toothpaste really have those advertised "moth solid tooth whitening ... bleeding ..." effect, that dentists recommend it, not my own job right? If the dentist really recommend it, it just shows that the effect of toothpaste - Hey, maybe dental clinic is his chilling pliers while holding the bit waiting for you, while still smiling at the news then.

Consumer Contact ads casual status, so many advertisers teeth scratching. Advertisers wishing they could burst into the home, consumers can breathe all the Guys and Dolls Agou Amao are tied to the TV tugging at the ears so that they concentrate in Advertising, Fang Xie heart of the gas. However, it is the consumer advertising casual contacts, skim the surface, fixed mind, we say that consumers are fools. It is also recognized as the consumer is a fool in advance, such a "stupid ad," it has been absolute "effective advertising." Because a consumer is not stupid, they will find that advertising people are stupid, even to make such a "mental handicap" ads.

Therefore, consumers are stupid - otherwise, advertising is a fool.

Where to go, you weigh myself.

"Half an hour" of surprises: customers not God

If someone feels the consumer as a fool or not to accept, then I also look to compromise, and George Lewis is no longer compete for that top "crazy" ad cap. Because, after all, is that you have access to "Confessions of an Advertising teachers" and "the first time." Now has come the "second time", then, well, let me say a serious point: customer is not king, advertising talent is God.

"Customer is God" concept, seems to have become the consensus of modern business. Whoever wants to do business, then customers must be the same as God, faith and care, even nodding hands, I find her. The reason why businesses in front of customers stuck to hard work, is the fear of offending the "God", that he no longer "blessed" to you. However, since the advertising has been born, the customer should not be God. The purpose of advertising is to create and guide the consumer, advertising is the consumer's baton. In other words, advertising talent is God, the customer is a believer. Advertising is to get consumers the ultimate Christian faith as "the Bible" as belief in advertising, in advertising, "Gospel", the consumer, such as Christians muddled as disappointed Xi Xi, Ruchirukuang, such as drunk as blind to Thinking Faith cover.

銆??褰撶劧锛屽湪鐩墠杩欐牱涓?釜淇′话缂哄け鐨勫勾浠o紝鈥滀笂甯濃?杩欎釜鍏夌幆骞朵笉瑙佸緱姣旀瓕鏄熸洿鑰?洰锛屽氨鍍忓緢澶氣?鐭ヨ瘑闃跺眰鈥濈殑涓浗浜轰竴鏍凤紝闈炲父娓存湜鑷繁鑳芥湁瀹楁暀淇′话锛屼絾鏄棤璁哄浣曚篃璇存湇涓嶄簡鑷繁鐩镐俊涓婂笣鐪熺殑瀛樺湪銆?br />
銆??骞垮憡浣滀负銆婂湥缁忋?(涔熷彲鑳芥槸銆婁經缁忋?鐢氳嚦鏄?杞硶杞?)锛屽繀鐒惰鎶婃秷璐硅?鍙樹负淇″緬锛屽洜姝わ紝骞垮憡搴旇缁熸憚浠栦滑鐨勫績鐏靛拰绮剧锛屽嵆浣夸笉鑳芥礂绀间篃瑕佹礂鑴戙?

銆??骞垮憡鏃堕棿锛屽埆璧板紑锛屾敼闈╄繃鍚庢洿绮惧僵銆?br />
銆??鍦ㄥ箍鍛婄晫涓紝鍙版咕鎰忚瘑褰㈡?骞垮憡鍏徃鍙皳鍏呭綋浜嗛【瀹㈢殑涓婂笣銆傜吔鍔ㄧ潃涓?ぇ甯杽鐢蜂俊濂抽《绀艰啘鎷滐紝鍙妸鈥滀腑鍏寸櫨璐р?鐨勬湇瑁呭綋浣滄粴婊氭椽姘翠腑鏁戝懡鐨勫崄瀛楁灦鈥斺?鈥滈摱琛屽?闂笉浼氫护鎴戜笉瀹夛紝鏈嶈搴楀?闂墠浼氫护鎴戜笉瀹夆?銆傛瘯绔熲?鍦ㄤ笘绾湯鎭跺姡鐨勫簾澧熼噷锛岃。鏈嶆墠鏄繖涓椂浠f渶鍚庣殑缇庡ソ鐜銆備笁鏃ヤ笉璐墿渚胯鐏甸瓊鍙啂锛屼笁鏃ヤ笉璐。渚胯闈㈢洰鍙啂銆備笉瀹夌殑浜轰滑灞呬綇鍦ㄥ悇鑷殑琛f湇閲屽姹備粎瀛樼殑淇濇姢鍜屾叞绫嶃?鈥濆湪杩欓噷锛屸?琛f湇鈥濆拰鈥滀汉鈥濈殑鍏崇郴琚崌鍗庡埌浜嗛啀閱愮亴椤剁殑绋嬪害锛岃繖鎵嶆槸鐪熸鐨勨?鍦g粡寮忊?骞垮憡銆?br />
銆??椤惧涓嶆槸涓婂笣锛屽箍鍛婁汉鎵嶆槸銆傝繖涔堝骞存潵锛屾垜浠箣鎵?互濂撮濠㈣啙锛屽悜娑堣垂鑰呮憞灏句篂鎬滐紝鏄洜涓烘垜浠繕娌″彂瑙夌湡姝g殑銆婂湥缁忋?鎺屾彙鍦ㄦ垜浠墜涓?

銆??鐢蜂汉閫氳繃寰佹湇涓栫晫鑰屽緛鏈嶅コ浜猴紝濂充汉閫氳繃寰佹湇鐢蜂汉鑰屽緛鏈嶄笘鐣岋紝骞垮憡閫氳繃寰佹湇淇′话鑰屽緛鏈嶆秷璐广?

銆??涓?釜鎴愬姛鐨勭敺浜哄氨鏄專寰楅挶瑕佹瘮浠栫殑濂充汉鑺辨帀鐨勫锛屼竴涓垚鍔熺殑濂充汉灏辨槸鎵惧埌杩欐牱鐨勭敺浜恒?涓?釜鎴愬姛鐨勫箍鍛婁汉灏辨槸瑕乢______

銆??鎮ㄧ湅鐫?~鍚с?

銆??(鏈枃涓嶆彁鍊℃?鍒瑙嗭紝浠ヤ笂涓ゅ彞璇濅腑鐨勨?鐢蜂汉鈥濄?鈥滃コ浜衡?鍙寜鐓ф偍鐨勬剰鎰夸簰鎹?

銆??鈥滀簩鎷嶁?鍙兘宸茬粡鈥滄媿鈥濆緱鎮ㄦ摝鐮寸偣鍎跨毊浜嗐?鈥滄垚闀块毦鍏嶆湁鍒涗激鈥濓紝涓烘鎴戣繕涓撻棬涓烘偍鍑嗗浜嗏?涓夎█鈥濈墝鈥滃垱鍙创鈥濓細

銆??鍠讳笘鏄庤█锛氬嚒鏄瓨鍦ㄧ殑灏辨槸涓嶅悎鐞嗙殑

銆??涔熻鎮ㄤ細璁や负杩欏彞璇濊寰楀お鈥滅粷瀵光?銆傚姝わ紝鎴戝畬鍏ㄨ禐鍚岋紝杩欏彞璇濊寰楃‘瀹炲緢鈥滅粷瀵光?銆傚洜涓哄畠鈥滅粷瀵光?姝g‘銆?濡傛灉鎮ㄥ悓鎰忔垜鐨勮鐐癸紝閭h鏄庤繖涓?潯鈥滃垱鍙创鈥濆鎮ㄦ潵璇磋嵂閲忓お灏忥紝鎮ㄥ彲鐣ヨ繃鍘伙紝鐩存帴鍘荤矘涓嬩竴鏉♀?鍒涘彲璐粹?銆傚鏋滄偍涓?洿璁や负鈥滃嚒鏄瓨鍦ㄧ殑灏辨槸鍚堢悊鐨勨?锛岄偅涔堬紝鎴戝姖鎮ㄨ繕鏄厛璐翠笂瀹冿紝涓嶇劧涓?棪澶栦激鍙戝睍鎴愬唴浼わ紝灏辨槸澶栬创鐙楃毊鑶忚嵂鍐呮湇椹寸毊闃胯兌涔熺櫧鎼簡銆?

銆??瀵瑰箍鍛婁汉鏉ヨ锛屼笘鐣屾案杩滄病鏈夊悎鐞嗙殑鐜扮姸銆傚嚒鏄瓨鍦ㄧ殑锛屽氨鏄湁缂洪櫡鐨?鍑℃槸瀛樺湪鐨勶紝灏辨槸蹇呴』瑕佸弽鎬濆苟鏀硅繘鐨?鍑℃槸瀛樺湪鐨勫氨鏄笉鍚堢悊鐨勩?骞垮憡浜烘渶鍩烘湰鐨勮亴璐f案杩滄槸鏀瑰彉鐜扮姸鎴栬?璇撮潻鍛姐?

銆??杩欐槸棣栧厛涓?釜鍕囨皵闂銆備綘蹇呴』璁よ瘑鍒扮幇浠e箍鍛婁笉鍐嶆槸鍘熷鐩寸櫧娴呴檵鐨勫悊鍠濓紝鑰屾槸涓?浼犳挱瀛﹀熀纭?笂鐨勮惀閿?柟娉曘?骞垮憡浜哄繀椤昏鏈夆?鍑℃槸瀛樺湪鐨勫氨鏄笉鍚堢悊鐨勨?姘旀銆傚彟澶栵紝鎴戜滑蹇呴』鎰忚瘑鎴戜滑闈复鐨勫緢澶氱幇鐘剁殑纭槸涓嶅悎鐞嗙殑锛岃繖杩樻槸涓?釜瑙傚康闂銆?br />
銆??鐩镐俊澶у瀵逛簬鐢佃剳璁惧閮藉凡缁忛潪甯哥啛鎮夈?浣嗘槸鐜板湪鎴戞兂鎻愬嚭杩欐牱涓?釜闂锛屼笉鐭ラ亾澶у鏄惁鎬濊?杩囷細閿洏涓婄殑瀛楁瘝閿负浠?箞涓嶆寜鐓у瓧姣嶉『搴忔帓鍒楋紝鑰屾槸瀹夋帓鎴愮幇鍦ㄨ繖涓牱瀛?

銆??鎴戞浘鍦ㄨ鍫備笂闂繃杩欎釜闂銆備絾璇濋煶鏈惤锛屽氨绔嬮┈鏈変汉鎸囧嚭锛岃繖鏍峰仛鏄负浜嗕娇姹夎鎷奸煶鐨勭敓姣嶅拰闊垫瘝鎺掑垪鍖哄垎寮?潵锛屼究浜庨?瀛楃粍璇嶃?杩欐牱鐨勭瓟妗堢湅浼煎緢鍚堢悊銆備絾鏄垜鍙嶉棶锛氣?閿洏涓嶆槸涓浗浜哄彂鏄庣殑锛屽洜姝ら敭鐩樺瓧姣嶆帓鍒楅『搴忓簲璇ヤ笌涓浗姹夎鎷奸煶鏃犲叧銆傚氨绠楁槸涓浗浜哄彂鏄庣殑锛岄敭鐩樹篃涓嶆槸涓轰簡鎷奸煶杈撳叆娉曡?鍙戞槑鐨勶紝閭e浜庝簲绗斿瓧鍨嬬瓑杈撳叆娉曞憿?鈥濆洖绛旇?璇銆?br />
銆??鍙堟湁浜烘彁鍑轰簡涓?鏇村悎鐞嗙殑瑙i噴锛氳繖鏍锋帓鍒楁槸鏍规嵁姣忎釜瀛楁瘝鐨勪娇鐢ㄩ鐜囷紝璁╀娇鐢ㄩ鐜囬珮鐨勫瓧姣嶅畨鎺掑湪鈥滅伒宸р?鍦ㄦ墜鎸団?鈥斾緥濡傚彸鎵嬮鎸団?鈥旀墍鑳芥帶鍒剁殑鑼冨洿鍐呫?鎴戝弽闂細鈥滀綘鎸囩殑鈥樹娇鐢ㄩ鐜囬珮鈥欐槸鍦ㄨ嫳鏂囦腑杩樻槸鍦ㄦ眽璇嫾闊充腑?鈥濆鏂圭姽璞簡涓?笅锛屾樉鐒舵病鏈夋兂濂姐?浣嗚?铏戝埌鍒氭墠鎴戞寚鍑洪敭鐩樹笉鏄腑鍥戒汉鍙戞槑鐨勶紝浠栧悶鍚炲悙鍚愬湴璇达細鈥滃湪鑻辫涓?銆傛垜鎺ョ潃鍙嶉棶锛氣?涓轰粈涔堣嫳璇腑鏈?父鐢ㄧ殑瀛楁瘝锛屽E銆丳鍙嶈?娌℃湁瀹夋帓鍦ㄦ渶鈥樼伒宸р?鐨勬墜鎸囩殑鎺у埗鑼冨洿鍐呭憿?鈥濆洖绛旇?鎸犳尃澶寸毊锛岃嫤绗戙?

銆??涓?椂娌℃湁鍚屽鏁簬鍐嶇珯璧锋潵鍥炵瓟銆傜湅鏉ュぇ瀹剁殑纭凡缁忛潪甯歌糠鎯戙?鍦ㄦ鍩虹涓婏紝鎴戝張璇达細鈥滃ぇ瀹朵笉瑕佹?鐫?洖绛旓紝浣犳兂涓?兂锛屽湪浣犺嚜宸卞垵瀛︾數鑴戞椂锛屾劅鍒伴敭鐩樺鏄撴帉鎻″悧?鈥?br />
銆??澶ч儴鍒嗕汉鎽囦簡鎽囧ご銆?br />
銆??鎴戠户缁棶锛氣?瑕佽揪鍒扳?鐩叉墦鈥欑殑绋嬪害涓?埇闇?缁冨涔?鈥?br />
銆??鎴戞敞鎰忓埌鏈変汉鍚愪簡鍚愯垖澶淬?鎴戠煡閬擄紝杩欒〃绀虹洿鍒扮幇鍦紝鏈変簺浜鸿繕杈句笉鍒扳?鐩叉墦鈥濈殑绋嬪害銆?br />
銆??鎴戠户缁锛氣?鏃㈢劧閿洏鏄繖涔堥毦浠ユ帉鎻★紝閭d箞涓轰粈涔堝ぇ瀹堕兘璁や负閿洏瀛楁瘝鐨勬帓鍒楁柟寮忔槸涓轰簡渚夸簬鎺屾彙鍛?鈥?br />
銆??鎴戞劅鍒版墍鏈変汉鐨勮?鏈甸兘寮?瑕佲?绔栤?璧锋潵浜嗐?

銆??杩欑‘瀹炲埌浜嗏?鍙f劋鎰ゅ績鎮辨偙鈥濈殑绋嬪害浜嗐?涓浗鍙や唬鏁欒偛鏂瑰紡璁茬┒鈥滀笉鎰や笉鍚紝涓嶆偙涓嶅彂鈥濄?鍚彂瀛︾敓锛屼竴瀹氳鎺屾彙鐏?銆?br />
銆??闈㈠澶у閭f眰鐭ヨ嫢娓翠絾鍙堝厖婊¤糠鎯戠殑鐪肩潧锛屾垜鍋滀簡涓?仠锛岀劧鍚庝竴瀛椾竴椤垮湴璇达細

銆??鈥滄纭瓟妗堟槸閿洏鐨勫瓧姣嶄箣鎵?互杩欐牱鎺掑垪锛屾渶鍒濈洰鐨勫氨鏄负浜嗙粰鎵撳瓧鑰呭埗閫犲洶闅撅紝浠ヤ究闄愬埗鎵撳瓧閫熷害銆傗?

銆??鍏ㄧ彮鍝楃劧銆?br />
銆??寰呭枾闂瑰0骞抽潤涓嬪幓锛屾垜缁х画璇达細

銆??褰撴垜浠亣鍒拌繖鏍蜂竴涓棶棰樻椂锛屽簲璇ユ妸瑙嗙嚎鏀惧紑銆備緥濡傦紝鎯充竴鎯筹紝閿洏鏄粠浣曡?鏉ョ殑?寰堝鍚屽涔熻閮界煡閬擄紝鐜板湪鐨勭數鑴戦敭鐩樻槸浠庡師鏉ョ殑鎵撳瓧鏈洪敭鐩樺彂灞曡?鏉ョ殑銆傝?鏈?棭鐨勬墦瀛楁満閿洏锛屽氨鏄寜鐓у瓧姣嶉『搴忔帓鍒楃殑銆傚洜涓轰笉闇?鑳屽瓧姣嶆帓鍒楅『搴忥紝鍥犳鍒濆鑰呭緢瀹规槗鎺屾彙锛屾墦瀛楅?搴︿篃寰堝揩銆備絾鏄紝鐢变簬褰撴椂杈冧负鍘熷鐨勬満姊版墦瀛楁満鏁堢巼澶綆锛岃窡涓嶄笂鎵撳瓧鍛樼殑閫熷害锛岀粡甯稿嚭鐜扳?鍗″瓧鈥濈殑鎯呭喌銆備负浜嗚В鍐宠繖涓棶棰橈紝浜轰滑鎯充簡寰堝鍔炴硶鏀硅繘鎵撳瓧鏈猴紝浣嗗潎涓嶅鏁堬紝鍚庢潵锛岃繍鐢ㄩ?鍚戞?缁达紝鏁呮剰鎶婃墦瀛楁満閿洏涓婄殑瀛楁瘝閿墦涔遍『搴忥紝浠ヤ究缁欐墦瀛楀憳鍒堕?闅滅锛岄檺鍒舵墦瀛楅?搴︼紝浠庤?浣垮緱鎵撳瓧鏈哄彲浠ヨ窡寰椾笂鎵撳瓧鍛樼殑閫熷害锛屾暣涓墦瀛楄繃绋嬪彉寰楁祦鐣呫?浜庢槸锛岃繖绉嶁?鎹d贡鈥濈殑瀛楁瘝鎺掑垪椤哄簭灏变竴鐩村欢缁笅鏉ワ紝鐩村埌浠婂ぉ鐨勭數鑴戦敭鐩樸?褰撶劧锛屽湪鐢佃剳閿洏涓婏紝鏃╁凡缁忎笉瀛樺湪鈥滃崱瀛椻?鐨勯棶棰橈紝浣嗘槸閿洏瀛楁瘝鐨勬帓鍒楅『搴忥紝鍗翠竴鐩存病鏈夊緱鍒版仮澶嶃?杩欎篃灏辨槸澶у鍦ㄥ涔犳墦瀛楁椂鎰熷埌鍥伴毦鐨勫師鍥犮?鍥犳锛屽嚒鏄瓨鍦ㄧ殑锛屾湭蹇呭氨鏄悎鐞嗙殑銆傚悓鏃讹紝瀵逛竴涓湁鍒涢?鍔涚殑澶磋剳鏉ヨ锛屾垜浠敋鑷冲彲浠ヨ繖鏍疯锛氬嚒鏄瓨鍦ㄧ殑灏辨槸涓嶅悎鐞嗙殑銆傚彧鏈夋壘鍒扮幇瀛樹簨鐗╃殑涓嶅悎鐞嗕箣澶勶紝鎵嶈兘浜х敓鏂扮殑鍒涢?锛屼笉鏂В鍐抽棶棰樸?

銆??鍚畬鐨勮В閲婏紝澶у闀垮嚭涓?彛姘旓紝骞堕棰戠偣澶达紝鍘熸潵濡傛銆傛噦寰椾簡閬撶悊锛屼笉绛変簬鏀瑰彉浜嗚蹇碉紝鎴戠户缁锛?br />
銆??鈥滃ぇ瀹朵箣鎵?互涓嶈兘姝g‘鍦板洖绛旇繖涓棶棰橈紝灏辨槸鍥犱负浣犵殑鐪肩潧宸茬粡琚?闂鈥欒挋钄姐?澶у鎯冲綋鐒跺湴璁や负锛屽嚒鏄瓨鍦ㄧ殑灏辨槸鍚堢悊鐨勩?鍥犳锛屽湪杩欐牱鍏堝叆涓轰富瑙傚康鐨勮挋钄戒笅锛屽ぇ瀹惰涓洪敭鐩樺瓧姣嶇殑鎺掑垪涓?畾鏈夊畠鐨勯亾鐞嗭紝涓嶇劧瀹冧笉浼氳繖涔堟帓鍒楃殑銆傚洜姝わ紝澶у鍦ㄥ洖绛旈棶棰樻椂锛屾?璺篃灏卞缁堣闄愬畾鍦ㄤ负瀹冪殑瀛樺湪鐨勨?鍚堢悊鎬р?鍘诲鎵剧悊鐢卞拰鍘熷洜涓娿?鎵?互锛岃皝涔熶笉鏁㈡兂锛岄敭鐩樺瓧姣嶈繖鏍锋帓鍒楃殑鏈?垵鐩殑鏄负浜嗘晠鎰忓埗閫犲洶闅撅紝闄愬埗鎵撳瓧閫熷害锛屽氨鍍忎綘浠湪浣跨敤閿洏鏃剁殑鍏蜂綋鎰熷彈涓?牱銆傚叾瀹烇紝澶у閮藉凡缁忔槑鏄庢劅鍒伴敭鐩樺瓧姣嶉『搴忓浜庢墦瀛楀緢鍥伴毦锛屽彲鍦ㄧ悊鏅轰笂纭鍚﹁杩欎竴鐐广?杩欐牱鐨勨?鐭涚浘鈥欐垜浠负浠?箞浼氳鑰屼笉瑙?鈥?br />
銆??鈥滃氨鏄洜涓衡?鍑℃槸瀛樺湪灏辨槸鍚堢悊鐨勨?杩欎竴鈥樿蹇碘?钂欒斀浜嗘垜浠殑鍙岀溂銆傗?涓嶈璁や负鍑℃槸瀛樺湪鐨勫氨鏄悎鐞嗙殑锛岃?鏄鎵撶牬杩欎竴瑙傚康锛屽挨鍏跺骞垮憡浜烘潵璁诧紝鎴戜滑鏇村簲璇ユ柀閽夋埅閾佸湴璇翠竴鍙ワ細鍑℃槸瀛樺湪鐨勫氨鏄笉鍚堢悊鐨?鍙湁杩欐牱鎵嶈兘浜х敓鍒涙剰锛屾墠鑳藉垱閫犳?鍦拌В鍐抽棶棰樸? "

銆??鍚勪綅鐪嬪畼锛岀湡鏄涓嶄綇锛屽ソ涓轰汉甯堢殑涔犳儻璁╂垜鎶婅繖閲屽綋鎴愯鍫備簡銆備絾鏄濡傛垜鐨勪範鎯竴鏍凤紝鎮ㄤ篃蹇呴』鎶娾?鍑℃槸瀛樺湪鐨勫氨鏄笉鍚堢悊鐨勨?褰撲綔涓?鎬濊?涔犳儻銆備竴鏃︿範鎯寲涔嬪悗锛岃繖鏉♀?鍒涘彲璐粹?涔熷氨鍙互浠庢偍鐨勮剳闂ㄤ笂鎾曚笅鏉ヤ簡銆?br />
銆??璀︿笘閫氳█锛氬崈涓囧埆绔欏埌娑堣垂鑰呯珛鍦轰笂鍘?br />
銆??鍦ㄩ┈鍏嬫?涓讳箟鍝插闃佃惀閲岋紝鎵?湁鐨勪笘鐣岃涓庢柟娉曡閮芥鏃犵枒闂槸鍞墿涓讳箟鐨勩?浣嗘槸骞垮憡鐨勫彈浼椻?鈥旀秷璐硅?鈥斺?闄ゅ銆傛秷璐硅?姘歌繙涓?鏋佺涓嶅彲鏁戣嵂鐨勫敮蹇冧富涔夎?銆傚娑堣垂鑰呮潵璁诧紝浠栦滑鐨勮鐭ュ氨鏄粬浠殑浜嬪疄锛屼粬浠案杩滈兘鏄富瑙傜殑鐩镐俊鑷繁鐨勭溂鐫涘拰鎰熻锛岄櫎姝や箣澶栵紝浠栦滑涓嶆壙璁や换浣曞瑙備簨瀹炪?

銆??閭d箞锛岄潰瀵硅繖浜涗笉璁茬悊鐨勫浼欙紝鎴戜滑骞垮憡浜哄簲璇ユ?涔堝姙?

銆??鏀惧純鍞墿涓讳箟瑙傜偣锛岀珯鍒版秷璐硅?绔嬪満涓婂幓?鎴戠浉淇″緢澶氣?鍙栨偊璁ㄥソ鈥濇秷璐硅?鐨勫箍鍛娾?澶ц櫨鈥濋兘浼氬仛鍑鸿繖鏍风殑閫夋嫨锛屽洜涓哄湪浠栦滑鐪嬫潵锛屽彧鏈夊拰娑堣垂鑰呮墦鎴愪竴鐗囨墠鑳借鏈嶄粬浠骇鐢熻喘涔拌涓恒?

銆??閿?鍗充娇涓嶈?铏戞槸鏀挎不绔嬪満锛屾垜浠篃涓嶈兘杩欐牱鍋氥?鎴戜滑鍐充笉鑳芥妸鑷繁闄嶄綆鍒版秷璐硅?鐨勮鐭ユ按骞充笂锛屼笌娑堣垂鑰呪?鍚屼妇涓?潌鏃椻?銆傗?閬撲笉鍚岋紝涓嶇浉涓鸿皨鈥濓紝鎴戜滑瀹佽偗鍜屾秷璐硅?鍔夸笉涓ょ珛锛屼篃涓嶅拰浠栦滑鈥滃悓娴佸悎姹♀?銆?br />
銆??杩欑湅浼煎箍鍛婁汉鐨勫媷姘旓紝瀹炰负骞垮憡鈥滄妸鎴忊?銆傚箍鍛娾?鎶婃垙鈥濓紝鍏剁簿楂撳氨鍦ㄤ簬锛氭垜浠繀椤荤敤鏋佺鐪熷疄鐨勫敮鐗╀富涔夊箍鍛婃潵杩涙敾娑堣垂鑰呴偅棰楀凡缁忚鍞績涓讳箟鐨勨?蹇冣?銆?br />
銆??浣曚互瑙佸緱?骞垮憡杩囧悗灏辫鍒嗘檽銆?br />
銆??杈剧編楂樺箍鍛婂叕鍙镐负鑷繁鍋氱殑骞垮憡锛氣?鍦ㄥ叏涓栫晫鏈??寰楃弽瑙嗙殑鍓?00涓搧鐗岄噷锛屽叾涓湁楂樿揪103涓搧鐗屾槸涓栫晫杈剧編楂樻墍鎷ユ湁鐨勫搧鐗岋紝鑰屽湪鍏ㄤ笘鐣屽墠10澶у搧鐗屼腑锛屽氨鏈夐珮杈?涓搧鐗屾槸杈剧編楂樼殑瀹㈡埛銆傗?鎴戠殑濡堝憖锛岃揪缇庨珮绠?洿澶帀瀹充簡锛屽叏涓栫晫鍓?00涓搧鐗屼腑103涓槸杈剧編楂樼殑瀹㈡埛锛屽叏涓栫晫10澶у搧鐗屼腑锛岃揪缇庨珮鐨勫鎴峰崰浜?涓紝澶笉鍙?璁簡鈥斺?杩欎細鏄彈浼楃殑鎰熻锛屼絾杩欏喅涓嶆槸浜嬪疄鐨勫叏閮ㄣ?鍙椾紬浼氫範鎯湴鎶婃帴瑙﹀埌鐨勪俊鎭綋鎴愪竴涓暣浣撴潵鐞嗚В銆傛兂褰撶劧鍦拌涓鸿揪缇庨珮鐙浠g悊浜?澶у搧鐗岀殑鍏ㄩ儴骞垮憡锛岃繖鏍疯鏉ワ紝杈剧編楂樼畝鐩存槸澶╀笅绗竴浜嗐?鍏跺疄骞朵笉鐒躲?1994骞寸殑涓?満骞垮憡浠g悊杞崲浜嬩欢涓烘垜浠彁渚涗簡鏈夎鏈嶆?鐨勪緥璇併?杩欎竴骞村彂鐢熶簡涓栫晫骞垮憡鍙蹭笂鏈?ぇ鐨勪竴娆′笟鍔¤浆绉伙細IBM鎶婂叾鍏ㄧ悆鐨勫箍鍛婁笟鍔″叏閮ㄨ浆浜ょ粰濂ョ編骞垮憡鍏徃浠g悊銆傝?鍦ㄨ繖涔嬪墠锛屼负IBM鏈嶅姟鐨勫ぇ鍨嬭法鍥藉箍鍛婂叕鍙稿氨鏈?0澶氬銆傛槑鐧戒簡鍚э紝鍏ㄧ悆6澶у搧鐗岀粷涓嶅彲鑳芥妸鑷繁鐨勫箍鍛婃垨鑰呭搧鐗屾帹骞夸笟鍔″彧浜ょ粰杈剧編楂樹竴瀹讹紝杈剧編楂樹篃涓嶅彲鑳界嫭鍚炶繖6鍧楄泲绯?閭h繕涓嶆妸杈剧編楂樻拺姝?)锛屽彧鏄湪杩?鍧楄泲绯曚笂鍚勬寲浜嗕竴灏忓嫼鑰屽凡銆?涔熻鐢甸?銆佹潕濂ヂ疯礉绾崇瓑鏇村ぇ鐨勫箍鍛婂叕鍙稿湪杩欏墠10鍧楄泲绯曚笂閮芥彃鐫?嚜宸辩殑鍕哄瓙鍛?浣嗘秷璐硅?鐪嬩笉鍒帮紝涔熶笉涓?畾鎯冲緱鍒帮紝涓嶈繃浣犱笉鑳藉洜涓鸿嚜宸变骇鐢熼敊瑙夎?璇磋揪缇庨珮鐨勫箍鍛婃槸铏氬亣鐨勩?

銆??涓嬩竴涓緥瀛愭槸鍗栭浮铔嬬殑銆?br />
銆??缇庡浗鏈変釜钁楀悕鐨勮惀閿?笓瀹讹紝鍦ㄤ粬寰堝皬鐨勬椂鍊欙紝瀹堕噷寮?簡涓?棿鏉傝揣搴楋紝鍗栭浮铔嬬瓑鏃ュ父鏉傚搧銆備絾鏄檮杩戝嚑瀹舵潅璐у簵鐨勯浮铔嬮兘涓嶅浠栧鐨勫崠寰楀ソ銆傚骞村悗锛屼粬鍦ㄨ嚜宸辩殑浼犺涓В寮?簡杩欎釜绉樺瘑锛氭瘡褰撴湁椤惧鏉ヤ拱楦¤泲鏃讹紝浠栨?鏄濡堝鏉ュ府椤惧鎸戦?楦¤泲锛岀粨鏋滃湪濡堝绾ょ粏鐨勫皬鎵嬬殑琛墭涓嬶紝楦¤泲灏变細鏄惧緱鐗瑰埆澶э紝椤惧灏变細璇涓轰粬瀹剁殑楦¤泲涓効澶э紝鑷劧鏉ヤ拱寰楀氨澶氥?杩欐湰鏄竴绉嶇湡鐩镐笌鍋囪薄鐨勯敊瑙夛紝浣嗘槸娑堣垂鑰呰寰楁槸浜嬪疄銆?br />
銆??璁╂秷璐硅?鎶婇敊瑙夊綋浜嬪疄鏄箍鍛婃父鎴忕殑鈥滄湀鍏夊疂鐩掆?锛岄湇鏅噾鏂殑鈥滈鍏堝崰鐢ㄦ潈鈥濄?缃楃憻路鐟炲か鏂殑鈥淯SP鈥濓紝鏃犱笉鏄缓绔嬪湪娑堣垂鑰呴敊瑙夌殑鍩虹涓婏紝钁楀悕鐨勨?鍠滃姏婊嬧?鍟ら厭骞垮憡锛氣?鎴戜滑鐨勭摱瀛愭槸鐪熸鐢ㄨ捀姹芥竻娲楄繃鐨勨?锛屽氨缁欎汉涓?閿欒锛氬埆鐨勫暏閰掗兘娌℃湁鐢ㄨ捀姹芥竻娲楄繃銆備箰鐧炬皬绾噣姘粹?27灞傚噣鍖栤?缁欎汉鐨勬劅瑙夋槸鍒殑绾噣姘翠篃璁稿彧鍑?寲2銆?灞傝?宸层?鍗充娇鏄韩涓衡?骞垮憡鏁欑殗鈥濈殑鈥滃ぇ鈥濆摜锛屼篃鎯簬鐜╁紕杩欑鎶婃垙鈥斺?鈥滃湪鏃堕?60鑻遍噷鐨勬椂鍊欙紝杩欒締鏂板姵鏂幈鏂溅閲屾渶澶у櫔闊虫潵鑷溅涓婄殑鐢靛瓙閽熲?銆傝繖鍙ヤ紶涓栫殑缁忓吀骞垮憡鏍囬浠ゆ棤鏁板箍鍛婅嫳闆勭珵鎶樿叞銆傚綋鐒讹紝鎴戞暍璇翠竴瀹氭湁寰堝浜?鍖呮嫭鏌愪簺骞垮憡鈥滃ぇ铏锯?)鑷充粖涔熸病鏈夌湅鍑鸿繖鍒欏箍鍛婄殑鐪熺浉銆?鈥滃ぇ铏锯?鐢诲闊筹細鏈夌浣犵粰鎷栨媺鏈哄仛涓箍鍛婅瘯璇曪紝鐪嬬湅杩樿兘涓嶈兘鍐欏嚭杩欐牱鐨勫箍鍛婃爣棰?)鍥犺?瀵硅繖鍒欏箍鍛婂苟涓嶆湇姘旓紝璁や负骞垮憡鍋氬緱濂斤紝涓嶅鍔虫柉鑾辨柉杞﹀ソ銆傚叾瀹烇紝杩欏苟涓嶆槸浜嬪疄鐨勫叏閮ㄣ?鐪嬩簡骞垮憡锛屾垜浠嚜鐒朵細瑙夊緱鍔虫柉鑾辨柉杞﹀紑璧锋潵鐪熸槸澶畨闈欎簡銆傚洜涓烘垜浠竴璐涓哄彧鏈夊湪鏋佸害瀹夐潤鐨勭幆澧冮噷鎵嶈兘鍚埌婊存淮绛旂瓟鐨勭數瀛愰挓鐨勫0闊炽?灏辫嚜鐒惰?鐒舵妸杩欑鈥滃畨闈欌?闄勫姞鍦ㄥ姵鏂幈鏂韩涓婁簡锛屽啀鍔犱笂鍔虫柉鑾辨柉鏄溅涓殑鏋佸搧锛岃繖灏卞湪鎴戜滑鐨勬劅瑙変笂鍙堝姞鐩栦簡鍏珷銆傚叾瀹烇紝杩欏垯骞垮憡鍋氬湪20涓栫邯涓婂崐鏈燂紝璇曢棶锛氬綋鏃跺姵鏂幈鏂苯杞︾殑鎶?湳宸茬粡鍍忕幇鍦ㄤ竴鏍风櫥宄伴?鏋佷簡鍚?涓轰粈涔?0鑻遍噷鐨勬椂閫熻繕鍊煎緱涓?彁鍛?(杩欎釜閫熷害瀵逛簬鐜板湪缁忔祹鍨嬭娇杞﹂兘涓嶇畻浠?箞)

銆??褰撴椂鍔虫柉鑾辨柉鐨勪竴浣嶈祫娣卞伐绋嬪笀鐪嬩簡杩欏垯骞垮憡鍚庝竴璇亾鐮粹?澶╂満鈥濓細鈥滄槸浠栧鐨勮濂藉ソ淇慨杩欒姝荤殑鐢靛瓙閽熶簡锛屽櫔闊冲お澶т簡锛岀湡璁╀汉鍙椾笉浜嗐?鈥濊繖鎵嶆槸鍔虫柉鑾辨柉姹借溅骞垮憡鑳屽悗鐨勭湡鐩糕?鈥斾笉鏄溅濂斤紝杩樻槸骞垮憡濂姐?(浣滆?鈥滅敾澶栭煶鈥濓細鍏跺疄锛屽ぇ鍗峰ゥ鏍煎▉鍚庢潵鍐嶆病鏈夌粰鍔虫柉鑾辨柉姹借溅鍋氳繃骞垮憡锛屽洜涓轰粬璁や负鍔虫柉鑾辨柉涓嶆槸璐ㄩ噺鍙潬鐨勫ソ姹借溅锛屾垨鑰呰閰嶄笉涓婁粬鐨勫箍鍛娿?)鑰佲?澶р?鐨勫箍鍛婄粷瀵圭湡瀹烇紝浠栨槑鏄庤杩欒締姹借溅鏈夊櫔闊筹紝鍙彈浼楀嵈璇翠粈涔堜篃涓嶄俊銆傝繖灏辨槸鈥滃箍鍛婃暀鐨団?鐨勯珮鏄庝箣澶勩?鎬庝箞鏍?浣犵幇鍦ㄨ繕鏁㈠儚鏌愪簺鈥滃皯鏁版淳骞垮憡鈥濅汉涓?牱鍙殻锛氣?Pass濂ユ牸濞佲??鑰佲?澶р?灏辨槸鑰佸ぇ锛屼笉鏈嶉兘涓嶈銆?br />
銆??鍗充娇浣滀负涓?鏀诲績鏈紝骞垮憡鏈韩涔熷簲璇ユ槸缁濆鐪熷疄鐨勶紝骞垮憡鈥滄妸鎴忊?鐨勭巹鏈哄氨鍦ㄤ簬浠ョ粷瀵圭殑鐪熷疄缁欏彈浼楃粷瀵圭殑閿欒銆傚洜涓哄箍鍛婂敮涓?殑鐪熷疄灏辨槸鍙椾紬鐨勯敊瑙?闄ゆ涔嬪锛屽箍鍛婂埆鏃犫?鐪熷疄鈥濄?鍥犱负鍙椾紬瀵瑰箍鍛婄殑璁ょ煡鏄竴绉嶁?鍞績涓讳箟鈥濈殑闈炰簨瀹炴?璁ょ煡銆?br />
銆??濂戒簡锛岀湅浜嗕笁涓箍鍛婏紝涓嶇煡鎮ㄦ劅瑙夊浣曪紝鍏跺疄锛岃繖涓変釜骞垮憡鏄垜绮惧績涓烘偍鎸戦?鐨勩?鍥犱负浠栦滑浠h〃鐫?秷璐硅?閿欒涓変釜鍩烘湰绫诲瀷锛?br />
銆??鍋囪薄鈥斺?鐪熺浉銆傚崠楦¤泲鐨勯偅涓緥瀛愩?

銆??閮ㄥ垎鈥斺?鍏ㄩ儴銆傝揪缇庨珮閭d釜渚嬪瓙銆?br />
銆??缂虹偣鈥斺?浼樼偣銆傚姵鏂幈鏂偅涓緥瀛愩?

銆??濂戒簡锛屽鏋滄偍宸茬粡绂诲紑浜嗘秷璐硅?绔嬪満锛岄偅灏辫鎴戜滑鍘荤湅鐪嬪箍鍛婁汉璇ュ共鐐逛粈涔堝惂銆?br />
銆??閱掍笘鎭掕█锛氬箍鍛婄殑鏈?粓鐩殑鍦ㄤ簬瑙e喅闂

銆??椹厠鎬濆纰戠殑鍩哄骇涓婂埢鐫?繖鏍蜂竴鍙ヨ瘽(褰撶劧涓嶆槸澶╁畨闂ㄥ煄妤间笂閭e彞)锛氣?鍝插瀹舵?鏄互鍚勭鏂瑰紡鏉ヨВ閲婁笘鐣岋紝鑰屾垜浠殑鐩殑鍦ㄤ簬鏀归?涓栫晫銆傗?闈╁懡瀵煎笀鐨勮瘽鈥滀竴鍙ラ《涓?竾鍙モ?锛岃嚦姝わ紝鎴戜滑涓嶇敤鍐嶆?鐤戯紝骞垮憡鏈?粓鐨勭洰鐨勮繕鏄湪浜庢敼閫犱笘鐣屸?鈥旇В鍐抽棶棰樸?

銆??骞垮憡鏄负甯傚満钀ラ攢鏈嶅姟鐨勩?澶у崼路濂ユ牸濞佽杩囷紝骞垮憡鐨勭洰鐨勫氨鏄负浜嗛攢鍞紝鍚﹀垯灏变笉鍋氬箍鍛?We sale or else)銆傞渶瑕佸箍鍛婂嚭鍦虹殑鏃跺?锛屽線寰?槸鍟嗗搧鍜屾湇鍔″湪甯傚満钀ラ攢涓潰涓撮棶棰樼殑鏃跺?鈥斺?涓嶆槸闇?鈥滈敠涓婃坊鑺扁?灏辨槸闇?鈥滈洩涓?鐐?銆備笉鐒讹紝骞垮憡涓绘槸涓嶄細鑺遍挶鎵惧箍鍛婂叕鍙哥殑銆傛崲鍙ヨ瘽璇达紝甯傚満钀ラ攢鍑虹幇浜嗛棶棰橈紝浼佷笟鑷繁瑙e喅涓嶄簡锛岃繖鏃讹紝浠栨墠浼氳姳閽遍泧浣犮?骞垮憡鎶寕涓婇樀锛屽氨鏄负浜嗘浛骞垮憡涓昏В鍐抽棶棰樸?骞垮憡鐨勫嚭鐜帮紝灏辨槸涓轰簡鏀瑰彉鐩墠鐨勭幇鐘躲?(鍑℃槸瀛樺湪鐨勫氨鏄笉鍚堢悊鐨?銆傛敼鍙樿繖绉嶁?涓嶅悎鐞嗏?鐨勭姸鍐碉紝灏辨槸骞垮憡浜鸿瑙e喅鐨勯棶棰樸?

銆??鍏跺疄锛屼粠鏁翠釜绀句細鐨勮寖鍥存潵璁诧紝瀵逛汉绫昏繘姝ヨ捣浣滅敤鏈?ぇ鐨勫苟涓嶆槸瑙e喅闂锛岃?鏄彁鍑洪棶棰樸?浣嗘槸鎻愬嚭闂瀵逛竴鑸汉鏉ヨ锛岀殑纭槸涓?杈冮珮鐨勮姹傦紝鍍忔暟瀛﹀鑾卞竷灏艰尐鐨?3涓棶棰橈紝姝屽痉宸磋但鐚滄兂绛夌瓑銆傚叾瀹烇紝鐜板疄鐢熸椿涓垜浠亣鍒扮殑鏇村鐨勬槸锛岄棶棰樺凡缁忚嚜宸卞嚭鐜帮紝灏辩瓑鐫?垜浠幓瑙e喅浜嗐?

銆??浣嗘槸锛岃В鍐抽棶棰樼殑鍓嶆彁鏉′欢鏄垎鏋愰棶棰樸?涓嶈兘寰堝ソ鍦板垎鏋愰棶棰橈紝灏变笉鑳藉緢濂藉湴瑙e喅闂銆傞棶棰樹箣鎵?互寰椾笉鍒板悎鐞嗙殑瑙e喅锛屽線寰?槸鍥犱负娌℃湁缁忚繃鍚堢悊鍦板垎鏋愩?闂寰椾笉鍒板垱閫犳?鍦拌В鍐筹紝寰?線鏄洜涓洪棶棰樻病鏈夊緱鍒板垱閫犳?鍦板垎鏋愩?

銆??鍒嗘瀽闂鐨勫墠鎻愭槸瀵归棶棰樻湰韬繘琛屾彁闂?闂鏄惁鐪熸瀛樺湪?浠ヤ粈涔堟柟寮忓瓨鍦?闂鐨勮〃杩版槸鍚﹀悎鐞?闂鏈韩鏈夋病鏈夐棶棰?鈥︹?瀵归棶棰樼殑澶氭柟浣嶅垎鏋愶紝瀵逛簬瑙e喅闂寰?線璧风潃浜嬪崐鍔熷?鐨勪綔鐢ㄣ?蹇冪悊瀛﹀鐨勭爺绌惰〃鏄庯紝鐪熸鏈夊垱閫犲姏鐨勪汉锛屽線寰?効鎰忚姳鏇村鐨勬椂闂存潵鎹夋懜闂锛岃?涓嶆槸涓?嬁鍒伴棶棰樺氨鎬ヤ簬姹傝В銆傚闂鐨勫垎鏋愬拰鎻愰棶鐨勭▼搴︼紝鍐冲畾浜嗕綘瀵硅繖涓棶棰樿В鍐崇殑绋嬪害銆?br />
銆??涓嶄俊?濂斤紝璇蜂綘甯潃瑙e喅杩欐牱涓?釜闂锛氳鏈変竴鍙殏铓佺埇鏍戙?绗竴澶╂棭涓婁粠鏍戞牴鍑哄彂锛屾櫄涓婂埌杈炬爲姊?鐢ㄤ簡涓?暣澶╃殑鏃堕棿銆傚綋鐒讹紝瀹冧笉鏄寑閫熷墠杩涳紝鑰屾槸鏃跺揩鏃舵參銆傜浜屽ぉ锛岃繕鏄繖鍙殏铓侊紝浠庢爲涓婁笅鏉ャ?鏃╀笂浠庢爲姊㈠嚭鍙戯紝鏅氫笂杈惧埌鏍戞牴锛屼篃鐢ㄤ簡涓?暣澶╃殑鏃堕棿銆傚綋鐒讹紝瀹冭繕涓嶆槸鍖??鍓嶈繘锛岃?鏄揩鏃舵參銆傞棶锛氭湁娌℃湁杩欐牱涓?鎯呭喌锛岃繖鍙殏铓佸湪涓ゅぉ鐨勫悓涓?椂闂村埌杈炬爲涓婄殑鍚屼竴鍦扮偣銆?娌″惉鏄庣櫧?鎴戜妇渚嬭В閲婁竴涓?渚嬪锛岀涓?ぉ涓婃爲鏃讹紝铓傝殎鍦ㄤ笅鍗圱鏃跺埌杈続澶勶紝绗簩澶╀笅鏉ユ椂锛岃繕鏄笅鍗圱鏃讹紝杩欏彧铓傝殎鎭板阀杩樻槸浣嶄簬A澶勩?闂鍚竻浜嗗惂?10 绉掗挓缁欐垜绛旀銆備粈涔?鏃堕棿澶煭?鎮ㄨ繕闇?绾哥瑪绠楃畻?鍒?浜嗭紝灏辨槸缁欎綘涓?勾鏃堕棿锛屼綘涔熺畻涓嶅嚭鏉ャ?鍏跺疄锛屽彧瑕佽浆鎹竴涓嬮棶棰樻儏鏅紝闂绔嬮┈瑙e喅銆?br />
銆??涓嶄俊?鐪嬪ソ浜嗭細鎴戜滑鍙互浠庤殏铓佲?鍚屼竴鏃堕棿鍒拌揪鍚屼竴鍦扮偣鈥濊繖涓幇璞℃兂鍒颁簡涓?釜鈥滅浉閬団?鐨勯棶棰樸?灏辨槸璇达紝涓嶆槸鑰冭檻涓?彧铓傝殎鍦ㄤ袱澶╁唴鍒嗗埆涓婃爲銆佷笅鏍戯紝鑰屾槸鈥滆浆鎹⑩?鎴愪袱鍙殏铓佸湪鍚屼竴澶╀笂鏍戝拰涓嬫爲锛岄偅涔堝畠浠繀鐒跺湪鏌愪竴鐐圭浉閬囷紝杩欌?鐩搁亣鈥濈殑鏃跺埢鍜屽湴鐐瑰氨璇佹槑浜嗕竴瀹氭湁杩欑鎯呭喌锛氳繖鍙殏铓佸湪涓ゅぉ閲屽悓涓?椂闂村埌杈惧悓涓?湴鐐广?鍥犳锛屼竴瀹氭湁鈥滆繖鏍蜂竴绉嶆儏鍐碘?銆備絾鏄紝浣曟椂銆佷綍鍦颁笉鑳界畻鍑恒?

銆??鎴戠煡閬撴偍涔熻鐜板湪杩樻病杞繃寮潵锛屼笉瑕佺揣锛屽湪骞垮憡棰嗗煙鏄笉浼氶亣鍒拌繖涔堝鏉傜殑闂鐨勶紝骞垮憡瑙e喅闂涓庡叾浠栨柟寮忚В鍐抽棶棰樼殑鏈?ぇ涓嶅悓灏卞湪浜庡箍鍛婃槸鍒涢?鎬у湴瑙e喅闂銆傚綋鐒讹紝涓轰簡鎸藉洖鍒氭墠鈥滆浆涓嶈繃寮潵鈥濈殑闈㈠瓙锛屾偍鐜板湪鍙互鍜屾垜鎶潬锛氬摢涓绉戜笉闇?鍒涢?鎬у湴瑙e喅闂?閭eソ锛屾垜鍛婅瘔鎮紝骞垮憡瑙e喅闂鐨勫垱閫犳?寰堝ぇ绋嬪害鍦ㄤ簬骞垮憡瑕佸埄鐢ㄢ?娑堣垂鑰呯殑璁ょ煡灏辨槸浠栦滑鐨勪簨瀹炩?杩欎竴鈥滄硶瀹濃?鎶婁骇鍝佺殑缂虹偣鍒涢?鎬у湴闃愰噴涓衡?浼樼偣鈥濓紝浣夸笉鍒╃殑灞?潰鍙樺緱鏈夊埄涔熷氨琛屼簡銆?br />
銆??涓嬮潰鎻掓挱骞垮憡銆?鐗囧熬骞垮憡锛屽箍鍛婅繃鍚庝笉鍐嶅洖鏉?

銆??鏈変竴鎵瑰ⅷ瑗垮摜鑻规灉鏈潵瑕佽繍鍒扮編鍥介攢鍞紝浣嗘槸閬囦笂鍐伴浌锛岃嫻鏋滀笂琚啺闆规墦鍑哄緢澶氱枻鐥曘?閿?敭鍟嗘媴蹇冭嫻鏋滀細鍥犳鍗栦笉鍑哄幓銆傛鏃讹紝骞垮憡鍑烘潵瑙e喅闂浜嗐?骞垮憡棣栧厛澶ц倖瀹f壃鐪熸鐨勫ⅷ瑗垮摜楂樺師鑻规灉鏄浣曠編鍛冲拰钀ュ吇銆傜劧鍚庢彁閱掑ぇ瀹剁湡姝g殑澧ㄨタ鍝ラ珮鍘熻嫻鏋滈兘鏈夌嫭鐗圭殑楂樺師鍐伴浌鎵撹繃鐨勭棔杩广?璋ㄩ槻鍋囧啋銆備簬鏄紝澶ф壒鐤ょ棔鑻规灉涓?姠鑰岀┖銆?br />
銆??鍙︿竴涓箍鍛婃槸鍏充簬槌熼奔鐨勩?涓ゅ姘翠骇鍟嗗垎鍒嚭鍞孩鑹查碂楸煎拰绮夌孩鑹查碂楸笺?浣嗘槸绾㈣壊槌熼奔鐨勯攢鍞儏鍐典竴鐩翠笉濡傜矇绾㈣壊槌熼奔濂姐?缁忛珮浜烘寚鐐癸紝绾㈣壊槌熼奔缁忛攢鍟嗘墦鍑哄箍鍛婏細鈥滄瀹楅樋鎷夋柉鍔犵孩鑹查碂楸硷紝缁濅笉浼氬彉鎴愮矇绾㈣壊鈥濄?璇ュ箍鍛婃病鏈変换浣曡船浣庡鎵嬬殑瑷?緸锛屼絾鈥滆仾鏄庘?鐨勬秷璐硅?鍗翠竴鐪煎氨鐪嬪嚭璐ㄩ噺鐨勨?浼樺姡鈥濅簡銆?br />
銆??褰撶劧锛屽箍鍛婇潰涓寸殑浠诲姟缁濅笉浠呬粎鏄兂鍑轰竴涓や釜鈥滅偣瀛愨?鑰屽凡锛屽敖绠$幇浠e箍鍛婂凡缁忚秺鏉ヨ秺鍚戠潃绉戝鍖栫殑鏂瑰悜鍙戝睍锛屼絾鏄箍鍛婅В鍐抽棶棰橈紝灏ゅ叾鏄垱閫犳?鍦拌В鍐抽棶棰樼殑鏍规湰瀹楁棬姘歌繙涓嶄細鍙樸?杩欎篃鏄垜鑳界粰鎮ㄦ彁渚涚殑鏈?悗涓?潯鈥滃垱鍙创鈥濄?

銆??鎷夋媺鏉傛潅璇翠簡杩欎竴浜涳紝浼间箮涓庢俯鏌旀暒鍘氱殑涓浗浼犵粺浼︾悊閬撳痉鑳岄亾鑰岄┌銆備絾鏄巻鍙蹭富涔夊拰浼︾悊涓讳箟姘歌繙鏄竴瀵逛簩寰嬭儗鍙嶏紝鑰屽箍鍛婃瘯绔熷睘浜庡巻鍙蹭富涔夌殑鑼冪暣銆傚巻鍙茬殑鍓嶈繘鎬绘槸瑕佷粯鍑轰鸡鐞嗙殑浠d环銆傚啀璇达紝骞垮憡鏄粯璐圭殑锛屽彈浜洪挶璐紝鏇夸汉娑堢伨锛屽ぉ缁忓湴涔夛紝璐f棤鏃佽捶銆傚攭!涓嶇敱寰楄涔︿汉涓?0闀垮徆锛?br />
銆??骞垮憡鐪熶笉鏄釜鑹績娲诲効!







相关链接:



DAT TO MPEG



XviD to iPhone



moyea swf to video converter pro v3.8 ensures an



MKV to FLV



Tuesday, September 28, 2010

RFID into the competition for the critical period


Recently, a single electronic tag cost from 0.2 U.S. dollars to 0.05 dollars, its explosive growth gradually from concept to reality. As China RFID Standard Working Group and the China RFID Industry Alliance officially established, the Chinese RFID standards development, application popularity and market maturity has become a hot topic of global concern.

November 4 -5, the "Global RFID China RFID Industry Alliance Summit & Annual Meeting of China" held in Beijing. From the global RFID standards organization, the international leader in the industry and domestic users and other multi-person shared and concluded in 2005 to develop RFID standards, the latest technology development and application of the results.

The most striking is that the General Assembly, Ministry of Information Industry announced the establishment of China RFID Standard Working Group and the China RFID Industry Alliance officially established. Standards Working Group team is led by Ministry of Electronic Information Products Management Division as Zhang Qi. It is reported that the first units of the standard working group members were 54, adopt an open, transparent and consensual manner.

Standards: the Working Group to re-start

Han Jun, deputy director of Ministry of Science and Technology said: "The standards are essentially the problem of interest, the standard of competition is an interest conflict. Current interests are complex, so the coordination of standardization is more complex and more difficult. To Zhang Qi Director as head of Standard Working Group because we have to integrate the interests of all, it is necessary to protect national interests, but also to maintain industrial order, which requires the joint enterprise innovation, departmental forward. "

Previously, the historical evolution of RFID under the jurisdiction of the issue in all ministries has not been a consistent result is a direct consequence of national standards last year, the Working Group on RFID was stopped work. At that time, the Joint Science and Technology also held a dozen ministries and RFID technology for internal meetings, and plans to release a "White Paper on China's RFID development strategy," but has not issued a timetable.

It is learned, RFID standardization is a key part of radio frequency and items codes. EAN bar codes as the original by the Standardization Administration of China, Article Numbering Center of subordinate management, while the MII management of radio spectrum resources planning.

At the meeting, Ministry of Radio Frequency Planning Authority, the Director Li said, the current domestic UFH band no longer idle, he thought, RFID work on the 860MHz frequency band the following more feasible. As the frequency of resource constraints, we must carefully consider the RFID business, and other existing business compatibility, to avoid interference. Also to be considered with all the technical parameters of radio frequency identification indicators, such as transmit power, occupied bandwidth, etc., to protect the radio wave order.

By the China Information Industry Chamber of Commerce and other organizations Sparkice hundreds of companies initiated the establishment of the China RFID Industry Alliance, currently about 400 Chinese and foreign enterprises to apply for, including 500 in the nearly 20 multinational IT companies. Council meetings are held the first year and developed a detailed work plan for 2006, including technical specifications and industry development, research, training, regular forums, exhibitions and international exchange activities, and organize members to declare RFID technology trial.

According to reports, "China RFID Industry Alliance" to promote the extension and application of technology and RFID applications to eliminate the triple major barriers: cost barriers, standards barriers, technical barriers, and thus enhance the industry's competitive advantage and national competitive advantage in the market for scale, technology level, cost structure, catch up with Europe and the United States, Japan, Korea and other countries.

Application: Call of Duty other than the standard

Technical merits of the decision criteria are never the only factor, the key is to see who's technology was mature in the market the first commercial application, who can capture the market as soon as possible, who is the most powerful.

China has the most complete product categories, equipment manufacturing, is the world's most important IT product manufacturing and processing base and consumer market and third largest trading nation in the world, these are for the RFID industry in China provides a huge market space and rare opportunities for development.

RFID technology in China started late, but RFID technology has been in China's electronic identity card to pay for urban public transport, security certificates and merchandise, special equipment, strong inspection, safety management, animal and plant electronic signs, the areas of logistics management application pilot project launched , made some progress.

The conference is littered with popular applications from the field of RFID voice. In the field of civil aviation, the Hong Kong Airport Authority Technical Services and Procurement Director, YF Wong introduced the Hong Kong International Airport using RFID technology for baggage tracking of success; in the field of transport, the world's largest container maker China International Marine Containers Group, Technology Management Department of weeks by the Qin Introduction experience; in the library management, the world's first comprehensive application of RFID Intelligent Library System Assistant Director of the Singapore National Library Katherina Lee brings its management experience.

Sparkice chairman has strongly pointed out that the world is expected in 2008 will likely set off RFID applications in the climax of a number of areas, performance in the United States for retail, defense, medical field enforcement in Europe will be in the retail, show the field of counterfeiting clues, in Japan, is shown as logistics, banking, communications, strong demand in China will be in the Olympics, fake security, import and export, animal disease has a wide range of prospects.

View from the industry level, China RFID industry in chip design and manufacturing, packaging labels, readers and other aspects of the design and manufacture have made real progress, already has a certain degree of system integration capabilities, and in several specific areas related to applications developed , provides a complete RFID application solutions. Ministry of Information Industry Development Fund in the year to organize e-implemented RFID technology, standards and product development and application demonstration, conducted industrial deployment.

Among them, the Golden Card Project, one of the focus in 2005 is to vigorously promote the development of China's RFID industry and industry-specific application of the pilot. According to Analysys International released the latest report, second quarter of 2005, China's RFID market reached 226 million, more than double over last year, while the full payment of the second generation ID card market has expanded rapidly and the most important reasons accounted for almost 38% of the market share. Can be seen, in addition to step up the development of standards in order to open the RFID application market to become open and pragmatic move.






Recommended links:



Fireworks produced hidden color photo



Foam EVERYWHERE



PIMS And Calendars reviews



CGI Teaching: CGI environment variables used



AVI TO MKV



Big Dragon: China's PR industry subversion



AUTHORWARE make poetry of the sentence



BOE Holdings East TPV regulators have not yet ratified Difficult



Top Food And Drink



Matroska to MPEG



Simple BUSINESS



Files sharing 3



YouTube to WMV



10 training Managers to work effectively



Why Such A Dramatic Programming In Chinese?



How to quickly assess the adoption Of CMMI



Friday, September 17, 2010

B2C transactions in China this year is expected to reach 11.1 billion U.S. dollars



As online shopping is more and more accepted by Chinese people, China's B2C (Business to Consumer) transactions linear upward trend. VISA has recently done in the region to a survey, e-commerce in the region of rapid development momentum. This year China's trade volume in B2C is expected to reach 11.1 billion U.S. dollars, an increase next year to 169 billion U.S. dollars, up to 2011 will be 24.1 billion.

VISA, director of innovative products in China, said Li Juan, now, Asia is the world's largest regional Internet users, with 650 million. China and India emerging market, because the original low base, the development will be very fast. Chinese e-commerce sales in these countries the proportion of the total, will grow 4.1% in 2006 to 10.6% in 2011.







Recommended links:



Cursors And Fonts introduction



2006: Five suspense Notebook



My favorite Computer EDUCATION



Taobao shielding Baidu Sohu Baidu PPC trouble



Sonic Foundry Vegas 4.0 Collection 25 novice fly into effect



IDS weaknesses AND limitations (2)



How in the short term CMM2-goal?



Exception Handling IN C # (1)



mts To mpg



Wang Wenjing's Plan And Action



Easy to use Adobe Camera Raw matte finish to the skin to restore MM



F4v ps3



Flv To Dat Converter



mts to Flv



John XINHUA introduction OF Guangxi sugar set EAM2008



brief Font TOOLS



Monday, August 2, 2010

CMM KPA and KP in the distribution of statistics



CMM consists of five levels, namely the initial level, repeatable level, defined level, management level can optimize the level, each level by a different key process areas (Key Practivice Area referred to as KPA) with a total of 18 key process areas ; each key process areas from the critical practice (referred to as KP) composed of 18 KP KPA contains a total of 316. Are shown in Table 1, Table 2, Table 3, Table 4, Table 5, which forms one of five levels of CMM corresponding KPA, KP statistical summary table, Table 2, Table 3, Table 4 and Table 5 are repeatable level, defined level, management level to manage and optimize level of KPA, KP tables.













Recommended links:



Games Simulation Infomation



Considerate: Foxmail 6.0 Beta 3 The Beginning Of Experience



Milky Way in the occasion of the 10th anniversary of the establishment of a house Training



Control the availability of rules [2]



Customize your Life password



Flv to mov converter



VB.net Coding STANDARDS



matroska video file



Do not let the knowledge base has become garbage



Ts files



Avi To Iphone



Screen Savers Report



Terminal manager in 1234 to enhance law



Monday, July 12, 2010

PHOTOSHOP Need filter KPT6.0 (7)



The sixth KPT6.0 filters is KPT Reaction (KPT reaction). The main role of this filter is able to produce images similar to the growth of zebra stripes or similar coral-like graphics, as to how the name of this filter so taken, I do not know (perhaps Reacation there are other means, anyway This is my Kingsoft translation to me). Now let us look at this filter to use.

Interface is not to say, and KPT similar to other filters. It looks very simple parameter adjustment, just only two windows - Parameters (parameters) and Preview (preview).



Now let us look at the parameter adjustment method. In the Parameters window contains the main parameters of the filter regulator. We have seen in the upper right corner labeled Direction (direction) of the disk is used to adjust the direction of the growth texture. A total of five for you to adjust the direction - top to bottom, left to right, from top left to bottom right, right up to the lower left and no direction. We can use the mouse to facilitate adjustment.



In Reaction Seed (response seed) drop-down menu allows us to select the seeds of eight responses - Source Image (source image), Inverse Image (flip images), Noise (noise), Dots (dots), Voronoi (net like), Image plus Noise (image plus noise), Image plus Dots (images with point-like), Image plus Voronoi (image with network graphics). We look at when we choose a different picture of the changes in the seed. Sourec Image mode is the original image as a response to changes in the source, then the reaction. We see the image growing out of the stripes.
In the following Width (width) parameter can adjust the width of the texture; Diffusion (diffusivity) parameters for regulating the growth of the diffusion parameter random texture.



Inverse Image changes in the way energy is generated by flipping the original image. We can see clearly the image changes. Similarly, in the following are Width (width) and Diffusion (diffusivity) parameters for image adjustment.



Noise can have a special screen image noise, such as the growth of coral. Similarly, in the following are Width (width) and Diffusion (diffusivity) parameters for image adjustment.



Manner similar to the way Dots and Noise, but is produced by point-like graphics. And here the same way over there Width (width) and Diffusion (diffusivity) parameters for image adjustment.



Voronoi network can generate a graphical image. In this mode, in addition Width (width) and Diffusion (diffusivity) parameters other than also contains a Spacing (pitch) parameter is used to adjust the spacing of the network diagrams.



In the Image plus Noise mode changes we have seen the noise is generated based on the original images. In this mode also has Width (width) and Diffusion (diffusivity) of the parameter adjustment.



Image plus Dots pattern and Image plus Noise models similar to the still to produce images based on the original image. In this mode also has Width (width) and Diffusion (diffusivity) of the parameter adjustment.



Image plus Voronoi model and, like the first two models generated from the original image. This model also has Width (width) and Diffusion (diffusivity) of the parameters of regulation and Spacing (pitch) parameter adjustment.



In the Apply Mode (Application Mode) drop-down menu, we can choose the image mode. In this drop-down menu contains up to 18 models. Let's look at these patterns one by one picture of the effect. (The following case diagram of the Reaction Seed are using Image plus Noise)

Raw Grayscale (original gray) can make a gray screen graphics, the effect is as follow:



Raw Diffused (proliferation) can produce subtle edge of the image edges.



In the Raw with Noise (original + noise) we see that in the original image under the background noise generated gray image.



Raw Diffused with Noise (diffusion + noise) actually results in the proliferation of images coupled with a gray background noise.



Raw Smudged (stains) mode, the screen can produce similar effects of the shadow.



Luminance (brightness) mode to retain the color of the next image we see in this mode under the middle of the text to retain a touch of red. If you are using a photo to see a very unique effect.











Recommand Link:



Youtube to 3G2 Ultra



Evaluation Audio Presentation Tools



SecondLife MPEG to DVD Converter



Registry Tools EVALUATION



Swift DVD SWF QuickTime to MPEG



YOUTUBE Movie to AVI Help



Help Tools Specialist



flv to Wmv



WorldCup PDA Converter



Bluesea VOB DAT DVD MAKER



DJ Music Mixer



Free flv to mp4 converter



Lenogo DVD Movie to 3GP Converter



Avi to mpeg converter



avc CONVERTER



Youtube FLV to BDMV Top Rated